Fridays Lab, Inc. is a global provider of business data, research, content and demand generation services for use by technology companies and other businesses, principally for sales and marketing. This privacy notice explains how we collect, share and protect business information.
What information do we collect? Retentics Service If you are user(buyer) of the Retentics Service, it is because you are an executive, manager or other employee of an organization that has been identified as a buyer of technology products, services and solutions. The information we hold about your organization may include its size, address, telephone number, location, industry classification, and installed technology. The Personal Information we store about an individual may include name, job function and title, business address, business email, business phone, and social media handles. No sensitive personal information is collected, stored, or processed.
Website visitors, potential buyers of Retentics, and customers If you have inquired about our services through visiting our website, contacting or been contacted by a company representative and bought or considered buying one of our products or solutions we may hold your contact information at your business, and purchasing or sales activity and engagement details.
How Do We Collect Information? We may collect User Information about you from the following sources:
Data you provide: We may obtain your Personal Information when you provide it to us across our Services (e.g., where you sign up for emails, register for site membership or create a profile or account on any part of the Services; participate in surveys; contact us via email, telephone or by any other means; purchase a subscription, software license or product; or when you provide us with your business card, etc.). Relationship data: We may collect or obtain your Personal Information in the ordinary course of our relationship with you (e.g., if you purchase a service from us). Service data: We may collect or obtain your Personal Information when you visit, download, use or register to use any part of our Service. Third party information: We may collect or obtain your Personal Information from third parties who provide it to us. This may include offline channels such as through telephone or direct mail efforts; from customers, vendors, suppliers, third parties. If you use a third party connection or log-in (e.g., Facebook Connect, Twitter, or Google+) to access the Services, create a membership or profile on any part of the Services, access our content or forward our content to another person, platform or service, we may also receive your username or email address for those third party services or other information available about you or collected from you on those services. This Policy does not cover the practices of third parties who may provide information about you to us.
How Do We Use Information? The purposes for which we may Process User Information, subject to applicable law, include:
Data Processor (Service Provider) Activities Fridays Lab operates as a data processor (service provider) for our business customers located in the US and other geographic locations worldwide. Our business customers remain the data controllers with respect to any Customer data that they provide to us for our provision of services. Fridays Lab therefore acts in accordance with the instructions of such customers regarding the collections, processing, storage, deletion and transfer of Customer data, as well as other matters such as the provision of access to and rectification of this Customer data.
Direct Marketing We may Process your User Information to contact you via email, telephone, direct mail, SMS or other methods of communication to provide you with information regarding the Services that may be of interest to you. We may send information to you regarding the Services, upcoming promotions and other information that may be of interest to you, using the contact details that you have provided to us and always in compliance with applicable law.
Who Do We Share Information With? We may disclose your User Information to:
Collection of Personal Information The categories of California consumers’ Personal Information we may collect are listed above in the section titled “What Information Do We Collect?”. We may collect California consumers’ Personal Information from the sources listed in “How We Collect Information?”. We use this data for the purposes listed above in the section title “How Do We Use Information?”.
The Services are not intended for use by minors. We do not sell personal information of minors under 16 years of age without affirmative authorization.
Consumers also have the following rights: Right to request the specific personal information we hold about you. Right of correction or deletion on request. Right to non-discrimination for the exercise of a consumer’s privacy rights. Availability of at least two methods of submitting requests. You may submit any of these requests either by filling out an online form on our Data Privacy page, or by sending an email to firstname.lastname@example.org. To make a request under the California Privacy Rights Act on a consumer’s behalf, we require a signed authorization letter from the consumer to email@example.com.
When you exercise these rights and submit a request to us, we will verify your identity by asking you to log in to your account if you have one with us. If you do not have an account with us, we may ask for information such as your email address, order numbers of previous orders of our products and services, the last four digits of a credit or debit card or a bank account number used to make a purchase, or the date of your last purchase from us. We also may use a third party verification provider to verify your identity. Your exercise of these rights will have no adverse effect on the price and quality of our goods or services.
Contact for More Information If you have any questions or concerns about our privacy policies and practices, you may contact us via firstname.lastname@example.org.
Access and Correction All data subjects have the right to access their information and to correct it for accuracy. You may exercise this right by filling out an online form on our Data Privacy page, or by sending an email to email@example.com.
Cookies and Similar Tracking Tools We use “cookies” or similar tools, which are typically small pieces of information that are delivered by our web servers and stored by your Internet browser on your computer’s hard drive or other computer or device storage. The information we store and transmit through these tools may also be used to facilitate the functionality of our website, to learn about your preferences and your visits to our website, to provide a more relevant online experience, and for other website operation and marketing purposes. When we send you an email, we gather statistics around email openings and clicks using industry standard technologies including clear gifs (small bits of data on web pages) to help us monitor, evaluate, and improve our e-mails. Some advertisers provide you with choices regarding the use of tracking technologies to target advertising; for more information about how you can exercise these choices regarding our online advertising, click this link. In addition, your web browser may have functionality to block or disable cookies; however, your blocking or disabling cookies may prevent your use of various services on our website.
Types of Cookies The cookies we use fall into these categories: Strictly Necessary Cookies. These cookies are essential in order to enable you to move around the website and use its features. Without these cookies, we cannot provide some of the basic functionalities of our website. Performance Cookies. These cookies collect information about how visitors use our websites. This information is primarily used to analyze website usage and improve the way our website works. Functionality Cookies. These cookies allow the website to remember the choices users make as they browse the site. The information they collect is anonymized and does not track your browsing activity on other websites once you’ve left the site. We share business interest information with third-party partner companies that assist us in data analysis. These partner companies receive web visit data along with results detected from cookies and tracking pixels. These partner companies help us deliver an important element of our service, which is the ability to detect “topical interest”. These partner companies have undertaken to use data regarding individuals under conditions of confidentiality and not to disclose individual data.
Pixel Tags We also use pixel tags, which are small, invisible 1×1 images on a web page. Pixel tags allow us to set, read and modify cookies when you visit our website or the websites of our partners and customers. Please click our opt out here if you’d like to opt-out from having Aberdeen collect your information in connection with our technology.
We cannot ensure or warrant the security of any information that you transmit to us and you agree that you provide this information and engage in such transmissions at your own risk. Once we receive information from you, we will endeavor to maintain its security on our systems. Fridays Lab has established policies and procedures for securely managing information and protecting Data against unauthorized access and we continually assess our data privacy, information management and data security practices. We do this in the following ways:
Fridays Lab conforms to the requirement to ensure that the principles of data minimization (which consists of not collecting more personal information than needed for a particular purpose) and the principle of purpose limitation (collecting personal information for a specific purpose) are followed. Additionally, all relevant employees are trained in the privacy principle of the business.
Data Retention We take every reasonable step to ensure that your User Information is only Processed for the minimum period necessary for the purposes set out in this Policy.
Changes to Data Privacy Practices If Fridays Lab makes material changes to our data privacy practices, this policy will be updated and posted on our website in order to keep you informed of how we collect, use, manage, disclose, and protect information. The policy effective date will be updated accordingly.
Contact For more information regarding this Privacy Notice, please contact us via email at firstname.lastname@example.org.